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Foundations
2008 - 2010
Dwight Murray begins cutting hair professionally, refining techniques rooted in precision, hospitality, and discipline.
The vision for a premium grooming brand begins taking shape.
Early Development
2010 - 2012
Miami Fades is created to support Dwight’s aviation training — blending entrepreneurship with passion.
The brand begins attracting a loyal following due to its signature grooming style and customer care.
First Launch & Challenges
2013 - 2015
Miami Fades opens its first official Toronto location.
Within six months, the business survives a racially motivated attack that forces relocation.
Dwight rebuilds, proving resilience and commitment to excellence.
Expansion & Industry Leadership
2016–2018
New locations open and Miami Fades becomes a recognized grooming destination.
Dwight collaborates with surgeons on hair-loss solutions and introduces the first non-surgical Afro hair restoration services in Toronto (2017–2018).
Miami Fades receives growing media attention.
Standards, Reputation & Innovation
2019 - 2021
Company exceeds 60,000 clients in its database.
Miami Fades sets some of the highest health & safety standards in Canada during the pandemic, becoming an industry example (2021).
Company continues to expand across the GTA.
Scaling, Mentorship & New Operational Era
2024
Major internal reforms begin:
New staff training, operational systems, dress codes, and accountability measures.
Google review campaign and customer-experience initiatives.
Miami Fades re-establishes the Vault Membership system.
Charity & Community Appreciation Day and other community projects elevate the local presence.
Scaling, Mentorship & New Operational Era
2025
Miami Fades enters the U.S. market, beginning with Tennessee and planning for Atlanta.
Dwight joins the Skilled Trades Ontario (STO) Advisory Council to help shape barbering as a regulated trade.
Creation of major education entities:
Ontario College of Barbers (OCB)
Ontario Society of Barbers (OSB)
Relaunch of the Toronto Fade Master Academy under new standards — real-life model training, advanced techniques, and the exclusive sterilization system.
Introduction of Operation Vanguard, a complete restructuring of performance, discipline, and culture.
Miami Fades opens Lawrence Park (2025 flagship) with a Spanish-inspired café.
First international educator training hosted at Miami Fades HQ (Gianni Cardell).
Transition to Mangomint, the highest-rated software for barbershops.
Vault Memberships return with a redesigned, value-driven VIP credit system.
Mobile Fade Master service concept introduced.
U.S. infrastructure begins — licensing, LLC filings, banking systems, and operational migration to Knoxville & Atlanta.